Why No Business Or Organization Should Be Without A Website.

There is a belief among "old school" entrepreneurs and small business owners that a website is not really needed to build and grow their business.  This is so far from the truth.

Technology has changed our mindsets, our behavioral patterns, our buying habits and our overall outlook of life.  So... trying to run or build a successful business without involvement in the growth the current trend of the business world is like trying to get to Heaven without dying. 

According to Statista.com, it is projected that there will be 217.1 MILLION online shoppers this year (2017) and 224 MILLION by the year 2019.  That's a lot of traffic coming in for the Online business community.  And the truth is, entrepreneurs who see the vision are the ones benefiting from the goldmine.

By the time you finish reading this article, 
your competitor who has a website would 
have made a sale...

That's right!  Business owners who showcase their products or services are more likely to survive longer and grow faster than those who don't.  The loyalty of online shoppers depends on how well you interact, engage and connect with them on a regular basis.  And with the social media craze, securing your customers is now easier than ever before. 

No matter how small your business is, you need an Online presence.  The fastest way to test it is to look at your own buying habit.  

• Have you ever gone online to search for a product or service you need?  
• Have you ever bought something Online?  
• Have you ever researched for more information about a product you need?  
• Have you ever done price comparison from the comfort of your home? 
• Have ever received information about a sale, a price-break or a discount coupon?
• Have you ever received a free gift because of something  you bought Online? 

If you answered "yes" to all or any of the questions above, then you've just proven that you as an entrepreneur needs a website because, thousands of people are searching, looking, buying and comparing prices in order to make a buying decision.  So let's look at it this way:

If our methods of communication and buying habits have changed our lifestyles, then certainly it has changed the business arena.  

Without a website, it is impossible to showcase and expose all you've got to offer.  That can only be done to a small group of loyal customers.  Without an internet presence your capacity to go beyond your local community is limited. Even with "word of mouth" advertising, the first question normally asked is:

"Does he or she have a website?" 

So be informed and make a decision that will make a positive impact on your business and keep you closer to your customers.  Remember, your competitive is working hard to grab your customers!  And who can blame them really?  Be a part of the ever-changing business world.  Take control of your business and go places that you only once dreamed off.  Stay competitive...stay fresh and stay engaged with your current and potential customers.

There is hope for YOU the small business owner!