www.exposeyourbusinessonline.com - Exposeyourbusinessonline.com
Posted on 04/22/2018 in eCommerce & Internet Marketing

10 Reasons Why You Need A Website.

10 Reasons Why You Need A Website.

10 Reasons Why You Need A Website For Your Business:

Automation.

The internet gives you the ability to automate your business.  With new apps and automated software coming into the market everyday, you can actively engage your customers and prospective customers 24/7, without ever being physically present.  Schedule your postings and announcements to be shown to your audience at a time you want and as many times you want.  Answer questions without being present.  Know when a buyer visits your online store or when someone subscribes to your channel. blog or article.

Growth

Expand your business and go beyond your local community. Having an Online presence gives you the opportunity to go global. The internet has made it possible for business owners and entrepreneurs to showcase their products to the world instead of just their local community.  This can result in getting more customers and growth for your business.  

Stay in line with your competition.  

Before now, knowing what your competition is doing right was almost impossible.  But with the internet and technology,  you can easily learn about their strategies and know what they are doing right and you are doing wrong.  Know their weakness and take advantage of it by doing something better.  Know what's working  and what is not and make the necessary adjustments.  

Save on advertising and promotional Costs.

Although traditional methods of advertising still works, they are costly compared to internet marketing.  With the internet, it is less expensive, and through social media, you can even get free exposure.  The more dominant your presence is, the more people you will get to look at your business, especially on major sites like Facebook, Instagram and Twitter and many others. Because you are charged by the number of lines or words in offline advertising, that can put a limit on your advertisement.  Your message will probably not resonate because it may not be targeted and may be controlled by the limitation of your message.

Your business can remain open 24/7 all year long.

When your business is online, inclement weather or local or national unrest or other unforseen circumstances will not cause you to shut down and loose revenue for that period.  

Ability to drive targeted traffic to your website.

Traditional methods advertising still works.  But having a website makes it easier for people to visit you when they don't have the time to go to your physical location.  Besides, have the ability to drive targeted traffic that can be delivered through search engines and social media.

Less expensive than starting an Offline business

Launching and running a website is less expensive than running a business offline.  With your Online business, you can hire freelancers to get a job done on a "as need" basis, compared to offline that will require you to hire employees and pay benefits and other compensation and perk.  Because of that, there is the possibility of gaining a higher return on your investment.

Offer special discounts and deals on your website.

Easily offer special discounts and deals on your website or social media page with just the click of a button.  These deals could easily be applied when they  check out.  Doing it Offline would not only cost you more money for print vouchers, it will also cost your customers the hassle of cutting and printing them out and physically taking it to the store.    

Easy shopping experience

Categorize your products and make shopping experience easy for your customers, especially if you are a general merchant.  In an offline store, it can take time to locate what customers are actually looking for, which can lead to frustration and loss of sales.

Educate buyers about your products.  

Most people prefer learning about a product before making a decision to buy.  By educating the consumer, you can establish yourself as an authority figure which can lead to trust.  Building trust on the internet, can lead to more sales.